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Best Websites for Hosting: An Editor’s Honest Guide to Choosing the Right Web Host
A good host now plays a direct role in SEO performance, user experience, conversion rates, and even brand trust.
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HOKA x Zhongyaotang: How a Surprising China-Exclusive Collaboration Became a Marketing Masterstroke
HOKA x Zhongyaotang is a blueprint for how global brands can succeed in China’s culturally rich and fast-changing market.
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How Brands Win on Xiaohongshu (RED): A Complete Guide
RED is more than a marketing channel—it’s a cultural platform that shapes consumer desire and influences what becomes popular across China.
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The Marketing Strategy Behind K-Pop Fan Engagement
K-pop isn’t just a music genre—it’s one of the most powerful, sophisticated marketing ecosystems in the world. What sets it apart isn’t only the talent of its artists or the quality of its production, but the system behind how K-pop companies engage fans. The world’s biggest entertainment labels—SM, HYBE, JYP,…
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Best ChatGPT Hacks Every Marketer Should Know (2026 Edition)
The real magic happens when you understand how to engineer prompts, build workflows, and use AI as a creative, strategic partner.
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November 2025 Marketing Highlights: What Every Marketer Should Know
November 2025 isn’t just about marketers reacting to platform changes—it’s about structural shifts in how marketing is organised, measured and produced.
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Swarovski’s Rebranding: From Crystal Heritage to “Pop Luxury” Marvel
Swarovski’s rebranding is a story of transformation—not from one luxury brand to another, but from tradition to relevance, from decorativeness to dynamism.
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The Role of Influencers in Luxury Marketing: Hype or Harm?
The question marketers now face is whether influencers elevate luxury brands or risk diluting their aura. Is this partnership hype—or harm?
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Shopee vs. Lazada: Lessons from Asia’s E-commerce Giants
The Shopee vs. Lazada rivalry is more than just a business battle—it’s a blueprint for how e-commerce works in Southeast Asia.
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How Duolingo Became a Meme Marketing Powerhouse
Its strategy reminds marketers everywhere that being “delightfully unhinged” — when done with intention — can be the most powerful form of storytelling in the social media age.